ScanMySEO Terms of Service

1

Contract, parties and scope

1.1 Who we are

ScanMySEO is provided by SCANMYSEO LTD, a private limited company registered in England and Wales under company number 17166063. In these Terms, “ScanMySEO”, “we”, “us” and “our” mean SCANMYSEO LTD.

1.2 Who you are

“you” and “Customer” mean the person creating or controlling an account or placing an Order. Where you act for an organisation, that organisation is the Customer and you confirm that you have authority to bind it. Each person permitted to use the account is an Authorised User.

1.3 What these Terms cover

These Terms govern the website, account area, automated audits, Reports, AI Features, subscriptions, Included Allowances, PAYG Credits, support and related services. They apply to Free accounts as well as paid use. Mandatory rights that cannot lawfully be excluded remain unaffected.

1.4 Consumers and business customers

ScanMySEO is designed mainly for businesses, marketers, agencies, website owners and professional users, but an individual may also use it as a consumer. Provisions marked “Business Customers” apply only where you act wholly or mainly for trade, business, craft or professional purposes. Consumer-specific provisions apply where you act wholly or mainly outside those purposes.

1.5 Incorporated documents and order of precedence

The following form the agreement where relevant. If they conflict, the earlier item controls:

1. a signed Enterprise Order Form or negotiated agreement;
2. a Data Processing Addendum, for data-protection matters;
3. the checkout review and Order confirmation, for the product, price, quantity and billing interval;
4. these Terms;
5. the Billing & Trust, Audit Credit and Refund Policies;
6. the Privacy and Cookie Policies; and
7. pricing pages, help content and marketing statements.

A purchase order number or customer procurement document is administrative only and does not override the agreement unless we expressly sign or accept its terms in writing.

2

Definitions

Account

The login and workspace through which the Customer uses ScanMySEO.

AI Features

AI Enhanced Audit, Cozmo Intelligence, Report AI, personalised summaries and any feature identified as using machine learning or generative AI.

Audit or Crawl

Automated retrieval and analysis of eligible pages and technical signals from a Site.

Authorised User

An employee, contractor, client representative or other person the Customer authorises to use its Account.

Included Allowance

A recurring number of audits supplied under a subscription during an allowance window.

Order

The product, price, billing interval, quantity and other terms accepted at checkout or in an Enterprise Order Form.

PAYG Credit

A purchased one-off audit credit associated with an exact page-cap tier.

Plan

Free, Basic, Pro, Enterprise or another package described in your Order, Billing page or applicable offer.

Qualifying Result

A billable audit result that ordinarily includes at least two usable fetched pages and an accessible Report, unless the Order or Credit Policy states another threshold.

Report

Dashboard findings, health scores, PDFs, CSV or spreadsheet exports, AI findings, historical comparisons and related outputs.

Site

A domain, subdomain, website or other permitted web property submitted for analysis.

Customer Inputs

URLs, sitemaps, onboarding answers, industry selections, prompts, website context, brand assets, instructions, feedback and other material supplied by or for the Customer.

3

Eligibility, acceptance and contracting

3.1 Eligibility

You must be at least 18 years old and legally capable of entering this agreement. Account and billing information must be accurate, complete and kept current.

3.2 Acceptance

You accept these Terms when you create an Account, tick an acceptance box, start an Audit, place an Order, invite an Authorised User or continue using the service after a notified update takes effect. We may record the Terms version, user identifier, timestamp, acceptance route and reasonable session or security evidence.

3.3 Electronic contracting

You consent to receive contracts, notices, invoices and records electronically. Order confirmations and notices may be delivered by email, through the Account or both. You are responsible for keeping your email address current and checking Account notices.

3.4 Order acceptance

Submitting payment is an offer to buy. We accept an Order when payment has been verified and we issue fulfilment or confirmation. We may reject or cancel an Order before fulfilment where there is suspected fraud, an obvious pricing or configuration error, sanctions risk, duplicate purchase, technical impossibility or a legal reason. Any captured payment for a rejected Order will be refunded.

3.5 No circumvention

You must not create duplicate or misleading Accounts to evade Free Plan, credit, website, feature, rate or promotional limits. Promotional codes and trial benefits may be withdrawn where obtained through false identities or repeated-account abuse.

4

Accounts, sign-in, roles and security

4.1 Registration and confirmation

You may need to confirm your email before starting an Audit. We may require additional verification where activity appears unusual, a payment is disputed, a Site owner complains or a security risk is identified.

4.2 Authentication

ScanMySEO may support passwords and third-party sign-in providers, including Google or LinkedIn. You must protect credentials, use unique and suitably strong passwords, maintain control of connected sign-in accounts and promptly revoke access that is no longer authorised. We may require a password reset, revoke sessions or temporarily restrict access following a suspected compromise.

4.3 Responsibility for Account activity

Subject to applicable protections for unauthorised access, the Customer is responsible for use by its Authorised Users and billing administrators. Do not share personal login credentials. Notify us promptly through the Contact page if you suspect unauthorised use.

4.4 Organisation and billing roles

An organisation may have a workspace owner, billing owner, billing administrator, billing viewer and ordinary Authorised Users. The current Billing interface determines what each role can view or change. The Customer must remove access when a person’s employment, engagement or authority ends and is responsible for actions taken by roles it assigns.

4.5 Workspace ownership

The person or organisation identified as the workspace owner controls membership and administrative decisions. We may request evidence before transferring ownership. An agency or employer remains responsible for managing handover and offboarding; we are not required to resolve an internal ownership dispute without reliable evidence.

5

What ScanMySEO provides

5.1 Audit and reporting service

Depending on the Plan or Order, ScanMySEO may provide:

• automated website crawling and page discovery;
• crawlability, indexability, metadata, headings and content checks;
• links, redirects, sitemap, structured-data and architecture analysis;
• performance, Core Web Vitals, mobile, accessibility and security signals;
• Website Health Scores, prioritisation and implementation guidance;
• dashboard, PDF, CSV or spreadsheet Reports;
• historical comparisons and saved audit records;
• AI Enhanced Audit, Cozmo Intelligence or Report AI where entitled; and
• articles, fix guides, support and Enterprise services.

5.2 Personalisation

We may use your selected role, goals, SEO experience, Site type, industry and optional context to adjust explanations, prioritisation, suggested starting points and AI responses. Personalisation changes presentation and emphasis; it does not convert an automated recommendation into professional advice or remove your duty to verify it.

5.3 Entitlement controls

Not every Plan receives every check, export, retention period, AI Feature, support level or depth. The current Order, checkout review, Billing page and in-product entitlement notice determine what is included. A purchase of PAYG capacity does not automatically grant every subscription-only feature unless the checkout or Billing page says so.

5.4 No action on your Site

Unless a future feature and separate terms expressly say otherwise, ScanMySEO provides analysis and recommendations only. It does not log into your CMS, change settings, publish content, deploy code or otherwise modify a Site. You remain responsible for all implementation decisions, backups, testing, approvals and rollbacks.

6

Authority to audit a Site and crawl rules

6.1 Your authority

Each time you submit a Site, URL or sitemap, you represent and warrant that you either: own or control the Site; have the Site owner’s permission to audit it; or otherwise have a lawful basis to request analysis of the publicly accessible pages in the manner allowed by these Terms. An agency, freelancer, consultant or employee submitting a client or employer Site must have appropriate authority from that organisation.

6.2 Lawful public-site analysis

ScanMySEO may be used for lawful analysis of publicly accessible websites, including limited competitor research where applicable law and the target Site’s enforceable terms permit it. Public availability does not give you an unrestricted right to access, copy, republish, build a dataset from or commercially exploit third-party content. You are responsible for assessing copyright, database rights, confidentiality, contract, privacy and computer-misuse restrictions that apply to your use.

6.3 Public content only

Cozmo is designed to retrieve content available over public HTTP or HTTPS without login credentials. It does not intentionally access private dashboards, administration panels, customer databases, internal systems, paywalled or gated areas, or content requiring a password, session token, API key, CAPTCHA bypass or other access-control circumvention. Credentialed or private-mode crawling is not included unless expressly enabled under a separate Order or addendum.

6.4 Robots, noindex and Site instructions

Cozmo normally respects applicable robots.txt disallow rules and crawl-delay instructions where technically supported. If multiple applicable directives conflict, we may follow the more restrictive instruction or stop the crawl. A page that is otherwise accessible but carries a noindex directive may still be analysed because noindex concerns search indexing rather than access. A sitemap may assist discovery but does not authorise access to restricted material.

A Site owner may contact us to report unauthorised activity or request a future crawl restriction. We may ask for domain-control evidence and may block, reduce or stop access while reviewing the request. A Customer must not attempt to override an owner restriction unless it can demonstrate authority to do so.

6.5 No security-control bypass

You must not use ScanMySEO to defeat a WAF, bot-management system, CAPTCHA, login, geofence, rate limit, IP block, paywall or other technical restriction. Allow-listing Cozmo is permitted only where you are authorised to control the target Site. We may ask for proof of authority before assisting with allow-listing or unusually broad access.

6.6 Network boundaries

Unless an Enterprise Order expressly provides otherwise, audits are limited to public HTTP and HTTPS endpoints on standard web ports. ScanMySEO must not be used to reach loopback, link-local, private-address, internal, metadata-service or otherwise non-public network resources; pivot through the crawler; exploit DNS rebinding; or probe ports and protocols unrelated to ordinary web access.

6.7 Crawler identity

We may publish Cozmo’s user-agent, verification guidance, contact route and any stable IP information on a crawler-information page. IP ranges may change and are not guaranteed unless an Enterprise Order says otherwise. You are responsible for confirming that any allow-list rule is appropriately limited and does not weaken your Site’s security.

6.8 Target-site complaints and evidence

We may suspend a crawl, preserve relevant logs and ask you for evidence of authority if a Site owner, host, regulator or other credible complainant raises a concern. We may provide legally required information to competent authorities and may notify you where law permits. We do not adjudicate ownership disputes beyond what is reasonably necessary to protect the parties and our systems.

7

Crawl scope, traffic and technical limits

7.1 What “website audit” means

A website audit covers eligible pages that Cozmo can discover, select and retrieve within the applicable Plan, page cap, time limit and technical configuration. It does not mean every URL, file, asset, database record, language variant or resource associated with a domain. The number shown as discovered, fetched, analysed or reported may differ.

7.2 Domain boundary

Unless the product interface says otherwise, a crawl stays within the submitted registrable domain. We may normalise common protocol and www variations of the same domain. Subdomains may be included, excluded or treated as separate Sites based on the selected scope, technical configuration and Plan. Cross-domain redirects may be followed only far enough to determine status or final destination; they do not automatically expand the audit to the destination domain.

7.3 URL and page treatment

To control duplication, safety and infinite crawl spaces, we may:

• normalise URL case, paths, default ports, protocols and tracking parameters;
• ignore fragments because they ordinarily do not identify a separate server resource;
• group or deduplicate canonical, redirected, duplicate or substantially similar pages;
• limit faceted navigation, calendar loops, session identifiers and unbounded query parameters;
• count redirects, errors or duplicate pages differently from successfully analysed pages;
• prioritise sitemap, internal-link, navigation or shallower pages; and
• stop after the applicable page, response-size, time, content-type or resource limit.

ScanMySEO may report a canonical or redirect relationship without treating the destination as a separately billable analysed page. The exact methodology may change as the crawler improves.

7.4 Resources and content types

The core audit focuses on eligible web pages. Images, stylesheets, scripts, fonts, video, documents and other resources may be sampled or measured for technical signals without being fully downloaded, stored or counted as pages. We may reject unsupported content types, oversized responses, compressed payloads that present risk, malformed content or files that could unreasonably consume resources.

7.5 JavaScript and interactive content

JavaScript rendering, client-side routing and content loaded after interaction may be limited, sampled or unavailable. Cozmo does not promise to reproduce every browser state, consent flow, personalised variant, infinite scroll, region, device, login state or user action. It will not intentionally submit destructive forms, make purchases, publish content, delete data or perform other state-changing actions.

7.6 Snapshot in time

A crawl is a technical snapshot of the Site as it was presented to Cozmo during the audit. A Site may change while a crawl is running, and third-party services, caches, network conditions, geolocation, experiments and server responses may cause later results to differ. We do not guarantee that a Report can be reproduced exactly.

7.7 Traffic and load

A crawl sends automated requests that may appear in analytics, server logs, CDN records and security tools and may consume bandwidth or server resources. You should schedule large audits appropriately and select conservative settings for fragile Sites. We may change concurrency, delay requests, pause, rate-limit or stop a crawl to protect the target Site, other users or ScanMySEO infrastructure. We do not guarantee a particular request rate.

7.8 One active crawl

An account may normally run only one audit at a time unless its Plan or Order expressly permits more. Starting a replacement audit may revoke or stop an earlier crawl, remove incomplete temporary data, reset live progress and release a reserved credit where no Qualifying Result was delivered.

7.9 Crawl speed and duration

Completion time depends on Site size, server behaviour, queue capacity, rendering, retries, third-party checks and report generation. Any time shown is an estimate, not a deadline or service-level commitment. Large or complex audits may take hours. No uptime, throughput or completion-time service level applies unless an Enterprise Order expressly includes one.

7.10 External links

Cozmo may make limited requests to external destinations to identify status, redirects or accessibility. That does not amount to a full audit of the external Site. Automated responses such as 403, 429 or 503 may require manual verification, and ScanMySEO is not responsible for the external operator’s availability or policies.

8

Plans, entitlements and website slots

8.1 Plan-specific access

ScanMySEO may offer Free, Basic, Pro, Enterprise and other Plans, together with one-off PAYG products. Each Plan or Order may set a page cap, active-Site limit, recurring audit allowance, export rights, AI Feature access, retention period, support level and other entitlements. Your actual entitlements are those shown in the accepted checkout review, Order confirmation and Billing page, not an older screenshot, article or marketing claim.

8.2 No permanent entitlement to a feature

Except for an already completed one-off Order or an express Enterprise commitment, a Plan gives access to the current service during the applicable term. It does not permanently guarantee a named check, model, provider, page limit, interface, methodology, legacy price or feature. We will handle material changes under section 21.

8.3 Active website slots

A website slot is generally created when a Qualifying Result is delivered for a domain. Common protocol and www variations of the same registrable domain should not ordinarily create separate slots. Subdomains may count separately where they operate as independent Sites or the product identifies them separately. Archived Sites do not count against the active limit; reactivation requires an available slot.

8.4 Domain ownership changes and duplicates

If control of a domain changes, the former and new controller may each hold historical Reports in their private accounts. We will not transfer one Customer’s Reports merely because another person later acquires the domain. Domain verification may unlock clearer ownership controls or support review but does not transfer third-party account data.

8.5 Included audit allowances

A subscription may include a number of audits in each allowance window. One Qualifying Result normally consumes one included audit. The reset date shown in Billing controls. Unused included allowances do not roll over unless the Order expressly says otherwise. A reservation may temporarily reduce the available amount while an audit is in progress. Included allowances remain separate from PAYG credits.

8.6 Free and complimentary access

A Free Plan or complimentary, promotional, administrator-granted or role-based entitlement is not a Stripe subscription, has no cash value and does not create refund rights. It may be limited, time-bound, withdrawn or changed with reasonable notice. We may prevent duplicate accounts, false identities or other attempts to obtain repeated free or promotional benefits.

8.7 Plan downgrades

A downgrade may reduce page limits, active-Site capacity, team roles, export options, white-label rights, AI access, history or retention. We may preserve existing data for a limited read-only or transition period, but you should export material you need before the downgrade takes effect. Excess Sites may need to be archived before new audits can run.

8.8 Legacy Plans

We do not guarantee grandfathered pricing or features unless we say so in writing. Where practicable, we will explain the transition and provide notice before a materially adverse renewal change.

9

Audit credits, reservation and restoration

9.1 Reservation

When an audit begins, ScanMySEO may reserve an included allowance or an exact PAYG tier. A reservation prevents the same capacity being used twice while the audit is in progress. It is not yet a permanent consumption.

9.2 Qualifying Result

A reserved credit is normally consumed only when ScanMySEO delivers a meaningful crawl reaching the billable threshold displayed in the Credit Policy. Unless that Policy or Order states otherwise, a result containing no more than one usable page is not a Qualifying Result. A limited result can still qualify where at least two usable pages are delivered and the failure was caused by the Site, its structure, its owner’s restrictions or the applicable page cap.

9.3 Automatic release or restoration

A reservation will generally be released or restored where no Qualifying Result is delivered because of:

• an invalid or unreachable Site;
• a queue or task-submission failure;
• complete robots, WAF or bot blocking;
• an internal ScanMySEO failure before meaningful delivery;
• your cancellation before meaningful work is completed; or
• a result containing no more than one usable page.

Restoration may take a short period to appear while the system reconciles the audit. Contact support if the balance remains incorrect.

9.4 When restoration is not automatic

A credit is not automatically restored merely because:

• the Report identifies poor SEO or findings you disagree with;
• you do not achieve a ranking, traffic or commercial outcome;
• the audit reaches the purchased page cap;
• some pages are unavailable because of JavaScript, authentication, Site design or target-server behaviour;
• you supplied the wrong URL after ScanMySEO delivered a useful result; or
• you did not download or review a Report that was made available.

9.5 Exact PAYG tier integrity

Each PAYG credit has a page cap and is reserved at its exact tier. A Small credit returns as a Small credit, and so on. ScanMySEO will not silently consume a more valuable tier where a smaller tier appears sufficient. If the Site estimate exceeds the selected tier, we may stop at the cap or ask you to confirm use of a larger tier before proceeding.

9.6 Estimated Site size

Site-size estimates are not guaranteed because pages may be hidden from navigation, duplicated, dynamically generated or discovered during crawling. You remain responsible for choosing the tier, subject to any confirmation safeguard in the product. An audit may stop when the tier’s page cap is reached.

9.7 PAYG expiry and account closure

PAYG credits are marketed as non-expiring while your account remains open, in good standing and the relevant service remains available. They are not money, cannot normally be redeemed for cash and are not transferable or resalable without our written agreement.

If you voluntarily delete the account, unused paid PAYG credits remain recoverable only during the account-recovery period stated in section 23, after which they may be forfeited subject to mandatory law. If ScanMySEO permanently discontinues the relevant paid service for reasons unrelated to your serious breach, we will provide a reasonable opportunity to use the credits, transfer equivalent value to a replacement product or request a proportionate refund. A refund, reversal or chargeback may remove corresponding unused credits.

9.8 Usage records and disputes

Our metering, reservation and immutable credit-ledger records are the primary evidence of usage, subject to correction for error. You should report a credit discrepancy promptly and, where possible, within 60 days of the relevant audit or statement. Corrections use compensating entries rather than silently rewriting historical events.

9.9 AI usage is separate

A crawl credit covers an eligible website audit, not unlimited AI usage. AI Features may have separate entitlement, model, fair-use, rate or message limits. Unless checkout says otherwise, a failed AI request does not consume an additional crawl credit. Any premium model charge or AI-specific credit must be shown and confirmed before purchase or use.

10

Orders, subscriptions, Stripe, prices and taxes

10.1 Order formation and precedence

Submitting payment details or a checkout request is an offer to buy. An Order is accepted when ScanMySEO confirms it and, for paid access, verifies payment or a valid signed Stripe event. We may reject or cancel an Order affected by fraud, sanctions, obvious pricing error, duplicate purchase, legal restriction or technical impossibility and will reverse any corresponding charge where appropriate.

Where documents conflict, the following order of precedence applies:

1. a signed Enterprise Order Form or negotiated agreement;
2. a Data Processing Addendum, for data-protection matters;
3. the checkout review and Order confirmation, for the purchased product, quantity and price;
4. these Terms;
5. the Billing & Trust, Credit and Refund Policies; then
6. the current pricing page and other marketing material.

10.2 Stripe

Stripe hosts card collection and the customer portal. ScanMySEO does not receive your complete payment-card number or security code. We may store Stripe customer, subscription, checkout, invoice, payment and order identifiers needed to reconcile billing and access. Stripe’s own terms and privacy notice apply to its payment-processing services.

10.3 Payment verification and fulfilment

A checkout may initially appear as processing after Stripe accepts it. Paid entitlement is activated only after ScanMySEO receives and verifies the relevant payment event or otherwise confirms settlement. A pending checkout, client-side success page, plan row or payment screenshot does not by itself prove entitlement. We may delay fulfilment while reviewing a payment or identity concern.

10.4 Subscription renewal

A paid subscription renews automatically for successive billing periods until cancelled. Stripe charges the payment method associated with the billing account on or around the renewal date shown in Billing. You authorise recurring charges, applicable tax and any amount clearly confirmed at checkout. Cancellation ordinarily takes effect at the end of the current paid period and prevents the next renewal.

10.5 Monthly and annual Plans

Monthly Plans are charged for each monthly billing period. An annual Plan is charged as one upfront annual payment, not monthly instalments, even where included audit allowances open or refresh in monthly windows from the subscription anchor date. Cancelling an annual Plan stops the next annual renewal but does not ordinarily reverse the current annual term, subject to statutory rights and the Refund Policy.

10.6 Plan changes

Upgrades, downgrades and billing-cycle changes are normally managed through the Stripe portal and may involve immediate charges, credits or proration as displayed there. A downgrade may take effect immediately or at period end depending on the confirmed flow. You should review the Stripe summary before confirming. We aim to prevent duplicate active subscriptions by directing existing subscribers to the plan-change portal.

10.7 Failed payments

Stripe may retry failed payments. We may notify the billing contact, restrict new audits, suspend paid entitlements or move the account to a lower access state while payment remains unresolved. Restoring payment does not guarantee recovery of data already removed under a published retention period.

10.8 Prices, currency and tax

The currency, subtotal, applicable tax and total shown at checkout control the Order. Prices may be exclusive or inclusive of tax as clearly indicated. Tax depends on billing location, customer status and applicable rules. You must provide accurate address and tax information. Your bank or card issuer may charge foreign-exchange, international or other fees that are not charged by ScanMySEO.

10.9 Price changes

We may change prices for future Orders. A change does not retroactively alter a completed one-off purchase. For a subscription renewal, we will provide notice of a material price increase as required by law and give you a reasonable opportunity to cancel before the higher price is charged.

10.10 Obvious errors and duplicate purchases

We are not required to fulfil a clearly erroneous price where you knew or reasonably should have known it was a mistake. If you accidentally complete the same Order twice, contact us promptly. We will review payment and fulfilment records and may cancel or refund an unused duplicate purchase to the original payment method.

10.11 Promotions

A promotion, coupon, referral credit, free trial or founder offer applies only for its stated period and conditions, may be limited to one per Customer and may not be combined unless expressly permitted. Creating duplicate accounts or using false information to repeat a promotion is prohibited. Promotional capacity may expire even where purchased PAYG credits do not.

10.12 Automatic top-ups and spending controls

Automatic PAYG top-ups apply only if the feature is enabled and you separately accept its tier, threshold, quantity, frequency and maximum-spend settings. You may disable future top-ups through Billing where offered. A customer-set spending cap applies only in the manner described in the interface and may not prevent a checkout you initiate manually. We will not initiate an auto-top-up after the setting has been successfully disabled.

10.13 Enterprise invoices and purchase orders

A purchase-order reference is administrative and does not replace these Terms or an accepted Order Form. Enterprise invoice due dates, late-payment consequences, taxes, withholding, currency and suspension rights are stated in the Order. Unless the Order says otherwise, the Customer bears lawful withholding and bank charges and must provide any required withholding certificate.

11

Cancellation, stopping an audit and consumer rights

11.1 Three different actions

For clarity:

• Cancelling a subscription stops future renewal, normally at the end of the current paid period.
• Stopping an audit asks us to halt a current crawl where technically possible and affects a reservation under section 9.
• Deleting an account starts removal of the workspace, users, Reports and Customer data as described in section 23.

These actions are not interchangeable. In particular, deleting an account must not be used as a substitute for checking the subscription state. Before deletion, the product should show whether a Stripe subscription is active and provide a route to cancel it. Where we process deletion through the account interface, we will take reasonable steps to prevent an invisible recurring subscription continuing without workspace access.

11.2 Cancelling a subscription

A billing owner or authorised billing administrator may cancel through the Billing page or Stripe portal. Unless checkout, Stripe or mandatory law says otherwise, cancellation takes effect at the end of the current period, paid access continues until then and the current charge is not automatically refunded. A scheduled cancellation may be withdrawn before period end using the available resume control.

11.3 Stopping an audit

We will use reasonable efforts to stop a crawl after a valid request, but queued, distributed or already-running work may not stop instantly. A reservation is restored only where no Qualifying Result has been delivered. Temporary files or partial results may be removed and may not be recoverable.

11.4 Consumer cooling-off right

If you are a consumer and enter an eligible distance contract with us, you will normally have 14 days to cancel from the day after the contract is made, subject to the nature of the service, any statutory exception and the information given at checkout. This right is in addition to rights where the service is faulty or not provided with reasonable care and skill. Nothing in these Terms removes a mandatory consumer right.

11.5 Starting during the cancellation period

If you ask us to begin a paid audit or other service during a statutory cancellation period, checkout may require your express request for immediate performance. If you then cancel before the service is fully performed, we may charge a proportionate amount for services supplied up to cancellation where the law permits. Where a service has been fully performed after your express request and legally required acknowledgement, the statutory cancellation right for that service may end.

11.6 How to cancel as a consumer

You may use the Billing controls, contact us through the Contact page or send the model cancellation statement in the appendix. State your name, account email, Order number where available, the service you wish to cancel and a clear request to cancel. We may verify your identity before changing account or payment instructions.

11.7 Durable confirmation

Following a paid Order, we may send or make available a durable confirmation containing the product, price, billing period, renewal information, cancellation route and applicable version of these Terms. You are responsible for retaining that confirmation and keeping your billing email current.

11.8 Different national rights

Consumer rights vary by country. If mandatory law in your place of residence gives you a longer cancellation period, a different remedy or a local cancellation route, that law applies to the extent it cannot lawfully be excluded.

12

Refunds, adjustments and payment disputes

12.1 Refund review

Refunds are reviewed under the Refund Policy and applicable law. Circumstances that may support a full or proportionate refund include a duplicate or erroneous payment, our inability to fulfil an unused paid Order, a material billing error, closure of the relevant paid service without a reasonable replacement, or a mandatory consumer remedy. We may ask for the Order number and evidence reasonably needed to investigate.

12.2 Circumstances that do not normally justify a refund

A refund is not normally due merely because:

• the Report identifies problems, provides an unfavourable score or contains advice you choose not to use;
• the Site fails to rank, gain traffic, appear in AI answers or generate revenue;
• the audit reaches a disclosed page cap or omits pages Cozmo could not lawfully or technically retrieve;
• the target Site blocks, rate-limits or changes its content after a Qualifying Result;
• you selected the wrong product or submitted the wrong URL after useful delivery; or
• you fail to download, open or act on an available Report.

This does not affect rights where the service was not supplied as contracted.

12.3 PAYG credits and ledger treatment

A refund of unused PAYG capacity may reverse credits proportionally to the refunded amount. Consumed credits and historical events are not silently erased; corrections use compensating ledger entries. If a refunded or disputed credit has already been consumed, we may place the account into support review rather than rewrite the audit history.

12.4 Refund destination and timing

Refunds are normally returned to the original payment method and currency. Processing time depends on Stripe, the payment network and your financial institution. We will not send a refund to an unrelated account merely on request.

12.5 Chargebacks

Contact us before initiating a chargeback so we can investigate. During a chargeback we may preserve evidence, restrict affected paid capacity and suspend disputed access where reasonably necessary. A genuine billing dispute is not automatically treated as fraud, but knowingly false or abusive disputes may result in suspension or termination.

12.6 No waiver of statutory remedies

The Refund Policy is not an “all sales final” rule and does not limit any right to a repair, repeat performance, price reduction, cancellation or refund that applies under mandatory law.

13

Reports, scores, delivery, sharing and retention

13.1 Possible deliverables

Depending on entitlement, an audit may produce an interactive dashboard, PDF, CSV or workbook, Website Health Score, technical findings, AI Enhanced Audit findings, Cozmo Intelligence responses, historical comparison, email notification or download link. Not every Plan receives every output or the same depth, row count or AI coverage.

13.2 Limited and partial Reports

A Report should be read with the crawl page count, limits, warnings and methodology shown with it. Where a page cap, target-site block, rendering limit, timeout, provider outage or other restriction reduces coverage, the Report may be labelled limited or partial. A partial AI layer does not invalidate crawler findings that were successfully completed.

13.3 Website Health Score

The Website Health Score is a ScanMySEO prioritisation aid generated by the methodology and evidence available at the time. It is not a search-engine score, certification or promise of performance. We may improve weightings, thresholds and categories. Scores generated under different methodology versions may not be directly comparable.

13.4 Historical comparisons

Historical views compare stored snapshots that may differ in crawl scope, Site content, page count, product entitlement, methodology or AI model. A change in score or finding count may therefore reflect more than a Site change. ScanMySEO does not guarantee exact reproducibility of prior results.

13.5 Report availability

Reports are made available for the retention period shown in the account, Plan, Order or Privacy Policy. Access may continue after subscription cancellation for the stated period, but not after account deletion or expiry of the relevant retention period. Download links may expire sooner for security reasons. You should download Reports you need to keep.

13.6 Deletion, backups and legal records

Account deletion removes or schedules deletion of accessible Reports and Customer data, subject to backup-deletion lag, fraud prevention, legal holds, tax, billing, security and other lawful retention. Backup copies are not ordinarily restored to active service after the recovery window and may persist until overwritten under our retention schedule.

13.7 Email delivery

Email notifications are a convenience and may be delayed, filtered or fail. A Report may still be considered delivered when it is available in the dashboard or through a working download route. You must keep your email current and check the dashboard for completed work.

13.8 Private by default

We do not intentionally publish a Customer’s private Report to the public. You control authorised sharing through downloads, team access and any report link. Do not post a link that contains an access token or other confidential identifier in a public place. We may expire or revoke a shared link where security or abuse requires it.

13.9 Recipient responsibilities

A person receiving a Report from you may use it only for the purpose for which you shared it and subject to applicable confidentiality, copyright and data-protection duties. Sharing a Report does not create a direct contract between ScanMySEO and the recipient. You are responsible for removing sensitive information before broader distribution.

13.10 Export security

Downloaded files may contain URLs, Site excerpts, business context, user notes or other confidential information. You are responsible for secure storage, access control, encryption where appropriate and lawful onward sharing. ScanMySEO is not responsible for disclosure caused by your handling of an exported file or link.

13.11 Version information

We may include crawl time, schema or export version, methodology notes, model information and confidence indicators in Reports. Absence of a version field does not mean the methodology or model remained unchanged. AI recommendations should be treated as generated for that snapshot and may differ when re-run.

14

Accuracy, professional judgement and no outcome guarantee

14.1 Automated limitations

ScanMySEO uses automated rules, network observations, estimates, external measurements and AI-assisted analysis. Reports may contain false positives, false negatives, incomplete or delayed evidence, stale information, sampling, inconsistent classifications and recommendations that require professional judgement. Different tools may produce different results. You must verify material findings against the live Site before acting.

14.2 Test changes safely

Before deploying a recommendation, make a suitable backup, use an appropriate staging or review process, test for security, accessibility, performance and business impact, and obtain any required technical, legal or organisational approval. You are responsible for implementation, monitoring and rollback.

14.3 No SEO or commercial guarantee

ScanMySEO does not guarantee:

• search rankings, organic traffic, indexation or removal of a search penalty;
• inclusion or citation in an AI-generated answer;
• leads, sales, revenue, conversions, customer retention or other commercial results;
• successful redesigns, migrations, internationalisation or platform changes;
• compliance with a search engine’s current or future guidelines; or
• any timeframe in which an improvement will occur.

Search engines, AI services, browsers, hosting providers, end users and other third parties are outside our control and may change their systems without notice.

14.4 Not professional advice or certification

ScanMySEO is a diagnostic and decision-support tool. It does not provide legal, financial, medical or regulated professional advice; penetration testing; a cybersecurity, accessibility or privacy certification; a formal compliance audit; or a guarantee that a Site complies with law, standards or contractual duties. A security-header, accessibility, content or privacy signal is a prompt for investigation, not certification.

14.5 No exploit confirmation

Security-related checks are non-invasive indicators. ScanMySEO does not attempt to exploit a vulnerability, prove that an attack will succeed or replace an authorised security assessment. Do not use a Report to make an unqualified statement that a third party is insecure or non-compliant.

14.6 Scores and priorities are not facts

Severity, priority, confidence, effort, owner and “fix first” fields are planning aids based on general assumptions and available evidence. They may not reflect your architecture, risk appetite, contractual requirements, budget or business priorities.

15

AI Enhanced Audit, Cozmo Intelligence and other AI Features

15.1 Scope of AI Features

Eligible Plans or Orders may include AI Features that review selected crawl evidence, identify content, trust, freshness, intent, commercial-alignment, UX or discoverability opportunities, group and prioritise findings, suggest owners or effort, summarise Reports and produce developer-ready tasks. AI coverage may be partial and may not include every discovered page or finding.

15.2 Report-grounded chat

The current Report AI interface is designed to answer from the completed crawl’s Report context. Unless the interface expressly states otherwise, it does not browse the live web, accept file uploads, log into the Site, change the Site or execute backend actions. A future browsing, upload, integration or action feature will be identified separately and may require supplemental terms.

15.3 Context supplied to AI

Depending on the feature, the minimum context reasonably needed may include your question, selected Report rows, URLs, page text or excerpts, metadata, technical signals, scores, onboarding answers, Site type, industry and previous messages in the same conversation. We may truncate, summarise, filter or omit material to manage privacy, security, cost and technical limits. The Privacy Policy and current provider schedule describe recipient categories and retention.

15.4 Do not provide sensitive information

Do not enter passwords, API keys, private keys, authentication tokens, payment-card data, health information, special-category personal data, criminal-offence information, children’s information, biometric identifiers, trade secrets not needed for the task or other regulated or highly sensitive information. If you include confidential information, you must have authority and accept that it will be processed to provide the feature.

15.5 Model selection and routing

We may select, route or retry an AI request using an approved model or infrastructure provider based on task type, quality, safety, capacity, speed, cost, region or availability. Selecting an “Auto” option authorises that routing. A fallback provider may be used after a failure where its data-protection treatment is covered by our current disclosures. We will not describe a provider as receiving Customer information unless it can actually receive the relevant context.

15.6 Multi-model processing

A feature may use more than one model, rule set or provider only where this is reasonably necessary for routing, safety, validation or a feature expressly described as multi-model. We will not intentionally send the same Customer context to multiple independent providers for comparison without covering those recipients in the applicable provider disclosure.

15.7 No entitlement to a named model

Unless an Order expressly guarantees a particular model or hosting arrangement, your Plan grants an AI capability, not a permanent entitlement to a named developer, model family, version, parameter size or region. We may replace a model when it is deprecated, unavailable, unsafe, incompatible with commercial use or materially unsuitable. A material change to processing location, retention or training treatment will be handled through applicable privacy and subprocessor notices.

15.8 Providers and no endorsement

The active AI Provider and Model Schedule should identify the contracting provider or infrastructure host that can receive Customer context, rather than listing every potential model creator. References to a model developer do not imply sponsorship, partnership or endorsement, and you normally contract with ScanMySEO rather than the underlying provider. Provider outages may disable the affected AI Feature while crawler Reports remain available.

15.9 Generated, cached and rule-based responses

The interface may combine deterministic crawler rules, templates, cached Report facts, retrieval, scoring logic and model-generated language. A fallback message produced because a model was unavailable is not an independent AI conclusion. Where the distinction is material to your decision, we may label the source, model family, confidence or fallback status in the interface or Report.

15.10 AI output warning

AI output may be incorrect, incomplete, inconsistent, offensive, outdated or unsuitable. Similar inputs may produce different output. A model may misunderstand evidence, omit context, reproduce a phrase from source material or confidently state something unsupported. You must review and test output before use, especially code, schema, security instructions, public claims, legal text, accessibility changes or material business decisions.

15.11 Output ownership and licence

As between you and ScanMySEO, and to the extent permitted by law, you may use AI output generated for your account for your internal business, Site and client work, subject to these Terms and third-party rights. ScanMySEO retains its platform, prompts, templates, methodologies and pre-existing material. Output may not qualify for copyright protection, may be non-exclusive and may be similar or identical to output supplied to another user. We do not guarantee non-infringement.

15.12 Publication responsibility

You are responsible for human review, source checking, originality, legal compliance, search-engine policy compliance and any disclosure required when publishing AI-generated content or code. Do not present an AI answer as a human certification, professional opinion or factual source without appropriate verification and attribution.

15.13 Conversation records and human access

Questions and answers may be stored for service delivery, conversation history, security, abuse prevention, debugging and quality evaluation for the period described in the Privacy Policy. Access by authorised personnel is limited according to role and need. Deletion from the active product may not immediately remove provider-side security logs or backups that remain for their disclosed retention periods.

15.14 Training commitment

ScanMySEO will not use Customer Reports, onboarding context or Cozmo conversations to train a general-purpose or public AI model without the Customer’s explicit opt-in consent. We may use de-identified operational metrics, safety signals and feedback to improve reliability, provided the data is processed in accordance with the Privacy Policy. Provider training treatment depends on the active provider arrangement and must be described in the Provider and Model Schedule; we do not make an unsupported promise about a provider’s behaviour.

15.15 Prompt injection and malicious page content

Crawled pages may contain text designed to manipulate an AI system. We may isolate, filter, label or exclude suspicious instructions, but no control can guarantee that prompt injection, data poisoning or malicious content will never influence output. Do not use AI output as an authority to execute commands, disclose secrets or bypass independent review.

15.16 Safety controls

We may filter, refuse, truncate, rate-limit or suspend AI requests to protect users, providers and systems or comply with law and provider restrictions. Where practicable, an issue limited to AI use will result in an AI-only restriction rather than suspension of unrelated paid audit access. You may contact support to challenge a material automated enforcement decision.

15.17 Prohibited AI uses

You must not use an AI Feature to:

• make or support a high-impact decision about an identifiable individual in employment, credit, housing, education, insurance, healthcare, legal services or a similar field;
• profile, surveil, harass or infer sensitive attributes of individuals;
• create malware, phishing, credential theft, exploit instructions or other malicious cyber content;
• conduct negative SEO, search spam, deceptive impersonation or fraudulent marketing;
• extract system prompts, model weights, safety logic, hidden configuration or confidential provider information;
• jailbreak, bypass safeguards, automate excessive requests or train a competing model using ScanMySEO output or interfaces without permission; or
• repurpose a low-risk SEO function for a prohibited or regulated high-risk use.

15.18 Fair use and premium models

AI access may be subject to message, token, concurrency, model, context and rate limits even where marketed as included. Limits protect service quality and are not a promise of unlimited capacity. If a model or request carries a separate price, the amount and unit of charge must be shown before use. Failed or refused requests are handled according to the applicable product rule and should not incur an undisclosed charge.

15.19 Transparency in commercial messages

A product-upgrade message generated or displayed alongside AI output should be identifiable as promotional. ScanMySEO will not knowingly alter a technical conclusion solely to create an upsell, insert undisclosed third-party advertising into a Customer Report or describe a sponsored conclusion as independent analysis.

15.20 Human oversight and AI literacy

You are responsible for ensuring that people using AI Features have sufficient knowledge to understand their limits and that appropriate human oversight is applied. We may provide explanations, confidence cues or training materials, but they do not replace your own governance or sector-specific duties.

15.21 AI identity and synthetic-content disclosure

Features presented as Cozmo Intelligence, Report AI or AI Enhanced Audit are automated systems and not a human adviser. You are responsible for any disclosure, labelling, provenance or record-keeping required when you publish or deploy synthetic content derived from them. If AI-specific law applies to your downstream use, you remain responsible for the obligations attached to your role, and we will provide information reasonably needed about the ScanMySEO feature where required by law or an Enterprise agreement.

16

Customer data, privacy, processors and confidentiality

16.1 Privacy Policy

Our Privacy Policy explains how we handle personal data, including account registration, authentication, billing, security, support, crawl evidence, Reports, AI conversations, product analytics and marketing preferences. These Terms govern the contractual use of the service; the Privacy Policy provides the required privacy information. Where they conflict on a data-protection matter, an applicable Data Processing Addendum takes priority.

16.2 Customer Inputs

“Customer Inputs” include URLs, sitemap URLs, Site and industry selections, onboarding answers, website context, AI questions, user notes, uploaded brand assets where supported, support communications, feedback, Enterprise instructions and any other material you provide. You retain ownership of your Customer Inputs and are responsible for their accuracy, lawfulness and the rights needed to provide them.

16.3 Limited processing licence

You grant ScanMySEO a worldwide, non-exclusive, limited licence to host, copy, transmit, retrieve, analyse, transform, display and generate Reports or output from Customer Inputs and eligible Site content solely as reasonably necessary to provide, secure, support and improve the service, comply with law and follow the stated retention schedule. The licence ends when the relevant processing is no longer reasonably required, subject to backups, legal holds and surviving records.

16.4 Crawled Site content

We do not claim ownership of third-party Site content. To perform an audit, ScanMySEO may temporarily process page text, HTML, metadata, headings, links, image references, markup, headers, response information, technical signals, screenshots or other publicly served evidence. You must not instruct us to collect personal data for unlawful profiling, surveillance, harassment, bulk enrichment or another purpose incompatible with these Terms.

16.5 Public information may still be personal data

The fact that information appears on a public webpage does not mean it is outside data- protection law. Where a Site contains personal data, you are responsible for identifying an appropriate lawful basis, providing any notice required to the Site owner or data subjects and respecting applicable rights and restrictions. Do not submit a Site for a purpose that would make the processing unlawful.

16.6 Controller and processor roles

ScanMySEO acts as a controller for purposes it determines, such as account administration, billing, fraud prevention, service security, support and product operations. Where a business Customer determines the purpose of processing Site or Report data and ScanMySEO processes it only on documented instructions, ScanMySEO may act as a processor. The role depends on the particular activity, not a single label for the whole relationship.

16.7 Data Processing Addendum

Business and Enterprise Customers may request our standard Data Processing Addendum where appropriate. It may describe the subject matter, duration, nature and purpose of processing; data types and data subjects; documented instructions; confidentiality; security; subprocessors; international transfers; rights assistance; incident notification; audit information; and return or deletion. An Enterprise Order may include additional residency or security commitments.

16.8 Your controller responsibilities

Where you are a controller, you are responsible for your lawful instructions, notices, data-subject requests, data accuracy, retention choices, impact assessments and any regulator consultation. You must not instruct us to process data unlawfully. If we believe an instruction breaches applicable data-protection law, we may suspend it and explain the concern unless prohibited by law.

16.9 Rights requests and searches

We will handle rights requests for data for which we are controller and will provide reasonable processor assistance under an applicable DPA. Because crawl evidence may be indexed by URL, account and crawl rather than by individual name, a requester may need to identify the relevant Site, page, account or Report. We may decline a request where an exemption applies or where identity cannot be verified.

16.10 Subprocessors and transfers

We may use subprocessors for hosting, storage, databases, queues, email, authentication, payments, analytics, CAPTCHA, support, security and AI inference. The current subprocessor or provider schedule should identify material recipients and processing locations. Where personal data is transferred internationally, we will use a lawful transfer mechanism and supplementary measures where required. A DPA may provide advance notice and a reasonable objection process for material subprocessor changes.

16.11 No sale or behavioural advertising

ScanMySEO does not sell Customer Reports or Customer Inputs as a data product and does not use them for cross-context behavioural advertising. This does not prevent us from using service providers, handling a corporate transaction subject to appropriate safeguards or using genuinely aggregated or de-identified operational information as described below.

16.12 Aggregated and de-identified intelligence

We may generate aggregated service statistics, technology-adoption trends, issue-frequency data, reliability metrics and industry-level benchmarks where they do not identify you, your clients or confidential Site content. We will not intentionally re-identify data that has been properly anonymised. Pseudonymised data remains personal data and is handled as such. We do not sell Customer secrets or raw crawled content as competitive intelligence.

16.13 Retention, backups and legal holds

Different data categories have different retention periods, as described in the Privacy Policy or retention schedule. Deletion from the live system may be followed by a limited backup-deletion lag. We may retain billing, tax, fraud, security, dispute and legal records for the period required by law or legitimate operational need, and may preserve information subject to a legal hold. A backup copy is not ordinarily available for customer retrieval.

16.14 Data export

Where the product provides export, you may download eligible Reports and account data in the formats then supported. Export does not require us to disclose our confidential source code, security information, internal risk signals, third-party proprietary data or information belonging to another Customer.

16.15 Confidentiality for business Customers

Each party will use reasonable care to protect the other’s non-public business, technical, security and commercial information and will use it only to perform or receive the service. Confidential information does not include information that is public through no breach, already lawfully known without restriction, independently developed, or lawfully received from another source. A party may disclose information where required by law after giving notice where legally permitted.

16.16 Administrative access

Authorised personnel may access Customer data where reasonably needed for support, security, incident response, billing reconciliation, legal compliance or controlled quality review. We may log administrative access according to our security programme. Support staff must not use Customer information for unrelated personal or competitive purposes.

16.17 Automated fraud and entitlement decisions

We may use automated rules to identify suspicious login, payment, credit, crawl or abuse activity and to determine whether an entitlement is currently valid. A material restriction may be reviewed by support on request. We do not use this service to make a legally or similarly significant decision about an individual’s employment, credit, housing, healthcare or comparable rights.

17

Intellectual property, Reports, feedback and third-party rights

17.1 ScanMySEO intellectual property

ScanMySEO and its licensors retain all rights in the platform, Cozmo name and branding, source code, interfaces, crawler technology, prompts, scoring and prioritisation methods, audit taxonomies, databases and compilations, templates, documentation, articles, guides, designs and trademarks. Except for the limited rights expressly granted, no right is transferred to you.

17.2 Service licence

Subject to payment and compliance with these Terms, we grant you a limited, non-exclusive, non-transferable, revocable right to access and use the service for your own lawful internal business, professional or personal purposes during the applicable account or paid term. You may permit Authorised Users to use it on your behalf, but you remain responsible for them.

17.3 Report-use licence

Subject to these Terms, you may:

• use and download Reports for your own operations;
• share them with employees, contractors, professional advisers and clients who need them;
• use findings to brief developers, designers, content teams and decision-makers;
• include reasonable extracts in internal or client presentations; and
• use permitted white-label output where your entitlement allows it.

This licence does not permit you to resell platform access, publish the underlying audit database as a competing product, remove mandatory accuracy or methodology disclaimers, falsely represent an automated Report as a professional certification, or claim ownership of ScanMySEO technology or templates.

17.4 Pre-existing and third-party material

Customer Inputs, Site excerpts, open-source software, third-party datasets, model output and other third-party material remain subject to their original rights and licences. A Report licence does not grant rights in a target Site’s text, images, code, database or marks beyond what the law or the rights holder permits. You are responsible for copyright, database-right, trademark, confidentiality and attribution obligations when sharing or reusing excerpts.

17.5 Output similarities

Automated templates and AI systems may produce the same or similar wording, structure, recommendation or code for more than one Customer. You do not receive exclusivity in generic findings, concepts, methods or output merely because they appear in your Report.

17.6 Feedback

If you voluntarily provide suggestions, bug reports or product feedback, you grant us a perpetual, worldwide, royalty-free licence to use and incorporate it without identifying you or disclosing your confidential information. This does not permit us to publish your name, logo, testimonial or case study without separate permission.

17.7 Publicity and case studies

We will not use your name, logo, results or client relationship in a public customer list, testimonial or case study solely because you use the service. Any publicity right must be separately agreed, including the approved material, channels and withdrawal process.

17.8 Copyright and database-right complaints

A rights holder may contact us with the work or database claimed, the affected URL or Report, evidence of ownership or authority, the complained-of use and contact details. We may restrict access while investigating, ask the Customer for a response and remove or preserve material as law requires. False or abusive notices may lead to account action.

17.9 No scraping or model training from ScanMySEO

You must not systematically scrape, copy, index, mirror or extract ScanMySEO pages, Reports, prompts, taxonomies, documentation or datasets to create a substitute service, build a competing database or train, fine-tune, benchmark or evaluate a machine-learning model without our written permission. Ordinary search-engine indexing of public marketing pages is not prohibited by this clause.

17.10 Trademarks and affiliation

Use of ScanMySEO, Cozmo or third-party marks must follow applicable brand rules and must not imply sponsorship, certification, partnership or endorsement that does not exist. White- label rights do not transfer ownership of our marks or technology.

18

Agencies, clients, teams and white-label use

18.1 Agency as Customer

Unless an Order identifies the end client as the contracting party, the agency, consultant or freelancer creating or controlling the account is the Customer. Sharing a Report does not create privity of contract between ScanMySEO and the Customer’s client. The Customer remains responsible for payment, instructions, Authorised Users and compliance.

18.2 Client authority and confidentiality

An agency represents that its client authorised the crawl and any disclosure of client context, logos, data or credentials to ScanMySEO. The agency is responsible for any notice, controller-to-processor allocation or client agreement required for that disclosure and must not submit confidential client information that it has no right to share.

18.3 Client-report distribution

You may provide a Report to the relevant client and its advisers for the engagement, subject to confidentiality, data-protection and intellectual-property restrictions. You must not use one client’s private Report, raw evidence or context for another client without authority.

18.4 White-label entitlement

White-label output is available only where the Plan or Order expressly includes it and only for the output types identified there. You may replace permitted brand fields and add your logo, contact information, notes or implementation commentary. You must retain any legal, methodology, AI, accuracy, non-certification and third-party-right notices marked as mandatory.

18.5 No false certification

You must not use white-labelling to claim that a human expert personally tested every finding, that a Site is certified compliant or secure, or that ScanMySEO’s automated output is a regulated professional opinion. You are responsible for clearly distinguishing your own professional review from automated material.

18.6 Permitted markup

You may annotate, summarise, prioritise or omit non-mandatory sections from a client copy, provided you do not alter evidence deceptively, remove a material limitation or attribute a statement to ScanMySEO that it did not make. Keep an unmodified source copy where reasonably necessary to trace methodology and evidence.

18.7 No platform resale

White-labelling a Report does not permit you to resell ScanMySEO login credentials, provide unauthorised shared accounts, embed the service in a competing product, sublicense the platform or represent that you own its crawler or AI technology. Reseller, API or embedded access requires a separate written agreement.

18.8 Customer logos and claims

You warrant that you have the rights needed for any logo, trademark or material supplied for white-labelling. You are responsible for client-facing claims, pricing, advice and commitments you add to a Report. ScanMySEO is not liable for your markup, omission, misrepresentation or unauthorised distribution.

18.9 Workspace handover and offboarding

The account owner controls member removal and client handover. On termination of an agency relationship, the parties should export agreed Reports and remove former personnel promptly. We may require reliable evidence before transferring a workspace or separating disputed data and are not required to disclose one party’s confidential information to another.

18.10 Agency pricing

Unless an Order restricts it, an agency may set its own professional-service fee or markup when supplying advice to a client. The agency must not misstate ScanMySEO’s direct price, entitlement or refund policy or present its own charge as a ScanMySEO charge.

19

Acceptable use and prohibited conduct

19.1 General standard

You must use ScanMySEO lawfully, responsibly and in a way that does not harm a person, target Site, provider, other Customer or our infrastructure. You must comply with reasonable technical instructions, rate limits and security controls.

19.2 Prohibited access and cyber activity

You must not use or attempt to use the service to:

• access a system without lawful authority or exceed authorised access;
• bypass a login, CAPTCHA, WAF, bot defence, geofence, paywall or other control;
• conduct penetration testing, exploit confirmation or vulnerability exploitation without a separate written authorisation;
• introduce malware, malicious scripts, command-and-control content or poisoned URLs;
• harvest credentials, authentication tokens, secrets or security-sensitive configuration;
• pivot into private networks, cloud metadata services or internal infrastructure;
• probe non-web ports or use the crawler as a proxy, scanner or denial-of-service tool; or
• interfere with, disable or evade ScanMySEO security, metering or abuse controls.

19.3 Prohibited data and content uses

You must not:

• harvest sensitive or large-scale personal data, confidential information or private datasets;
• profile, monitor, stalk, discriminate against or harass an individual;
• extract or resell raw third-party Site content as a dataset;
• use crawled content to train a foundation or general-purpose model without appropriate rights;
• submit illegal content for the purpose of distributing, promoting or preserving it;
• upload regulated data where the feature is not designed and contracted to handle it; or
• infringe copyright, database rights, privacy, confidentiality, trademarks or other rights.

19.4 Prohibited commercial and account behaviour

You must not:

• circumvent page, Site, credit, Plan, rate, AI or user limits;
• create multiple or false accounts to obtain repeated free benefits or avoid enforcement;
• share personal credentials or API keys outside authorised use;
• resell access, credits or credentials without a written reseller agreement;
• reverse engineer, decompile or attempt to extract non-public source code except where law expressly permits and cannot be waived;
• scrape the platform or automate the UI without permission; or
• misrepresent your identity, authority, relationship with ScanMySEO or the nature of a Report.

19.5 Negative SEO and search abuse

You must not use ScanMySEO or its output to sabotage a third party, create deceptive doorway pages, mass-generate search spam, manipulate reviews, cloak content, impersonate brands, distribute malicious redirects or carry out another abusive search-engine practice.

19.6 Dangerous and restricted targets

Without our prior written approval, you must not direct audits at critical infrastructure, operational technology, emergency services, military systems, classified systems, government systems not intended for public automated analysis, malware command systems or targets where a crawl could create a material safety risk. Approval does not authorise an unlawful or prohibited act.

19.7 Sanctions, export controls and restricted use

You must not use the service where doing so would breach applicable sanctions, export controls or restrictions on military, intelligence or prohibited end use. We may restrict a country, customer, provider or feature where required by law, licence or supplier terms.

19.8 Repeated crawl abuse

You must not repeatedly crawl a target at a frequency or concurrency likely to cause unnecessary load, evade a Site owner’s opt-out or generate abusive traffic. We may apply a domain block, cooling-off period or account limit even where the nominal Plan allowance has not been exhausted.

19.9 Enforcement

We may warn, rate-limit, reject a URL or prompt, stop a crawl, isolate a feature, preserve evidence, require verification, suspend or terminate access, or report conduct where reasonably necessary. We will seek proportionate action and, where practicable, explain the reason and provide a support review route.

20

Third-party services, APIs, integrations and future actions

20.1 Service dependencies

ScanMySEO depends on third parties for payment processing, authentication, hosting, storage, queues, databases, email, analytics, CAPTCHA, fraud prevention, network services, support and AI inference. Their outages, restrictions and changes may affect the service. We remain responsible for our own contractual duties but do not control an independent provider’s systems.

20.2 Third-party terms

A third-party service you choose to use may have its own terms and privacy notice. We will not silently make every future change to an external provider’s terms part of your contract. Material provider restrictions that directly apply to your use will be clearly identified or incorporated through an applicable feature, Order or supplemental terms.

20.3 External links and resources

Articles, Reports and dashboards may link to external resources. A link does not mean we endorse, control or guarantee that resource. External content may change, disappear or be unsafe, and you should assess it independently.

20.4 Authentication providers

If you sign in through Google, LinkedIn or another provider, that provider authenticates you under its own terms. You must maintain access to the relevant account and promptly revoke a compromised connection. We may require a recovery or identity-verification step if the provider stops returning sufficient verified information.

20.5 Integrations

A future integration with Search Console, Analytics, a CMS, CRM, storage service or other system will require your authorisation and may import or export data. The interface should disclose the requested OAuth scopes or credentials. You represent that you have authority to connect the account and process the imported data. Disconnecting an integration stops future access but may not immediately delete data already imported under the retention policy.

20.6 Integration failure

An integration may fail because the provider changes an API, revokes a token, imposes a quota, returns incomplete data or suffers an outage. Unless an Order says otherwise, we do not guarantee continuous integration availability or the completeness of third-party data.

20.7 API and developer access

A public or private API, webhook, plugin or SDK is governed by separate developer terms or an Order. API keys belong to the Customer account, must not be shared publicly and are subject to rate limits, versioning, deprecation and security controls. You must verify webhook signatures where provided and must not assume that every delivery attempt succeeds.

20.8 Future agentic actions

ScanMySEO does not currently have general authority under these Terms to edit or publish to a Site. If a future feature can take an action, it must identify the proposed action, approval method, credential scope, logs, rollback boundary and any separate terms. You must maintain your own backups and approval controls. We will not guarantee that every action can be reversed.

20.9 Provider and open-source rights

Some features may use open-source or open-weight software subject to licence notices, attribution or use restrictions. We may replace a component where its licence becomes incompatible with commercial use, white-labelling, security or Customer-data protection.

21

Availability, maintenance, support and product changes

21.1 Availability basis

ScanMySEO is provided on an availability basis. We do not promise uninterrupted, error-free or always-on access. Crawls may queue; workers, report generators or AI models may need to start, warm up, retry or fail over; and planned or emergency maintenance may temporarily restrict all or part of the service.

21.2 No service level by default

No uptime, support-response, recovery-time, recovery-point, throughput or completion-time service level applies unless it is expressly included in a signed Enterprise Order or SLA. Status targets, estimates or historical performance shown elsewhere are not contractual service levels.

21.3 Maintenance and emergency changes

We may perform planned maintenance and may make urgent changes without advance notice to address a security issue, provider failure, legal requirement, data-integrity concern or serious service instability. Where practicable, we will communicate a material incident or prolonged outage through the Site, account, status channel or billing contact.

21.4 Support

Support channel, priority, business hours, account management and implementation help depend on the Plan or Order. Unless a response time is expressly agreed, support times are targets rather than guarantees. Support can explain the product and help investigate issues but is not a substitute for a developer, lawyer, security adviser, accessibility specialist or another professional.

21.5 Beta, preview and experimental features

A feature identified as beta, preview, experimental or early access may be less reliable, may change without the same notice as a generally available paid feature, may have separate limits and may be withdrawn. Use beta output cautiously and do not depend on it for a critical process without appropriate fallback arrangements.

21.6 Product improvement

We may update interfaces, checks, scoring methods, crawler behaviour, security controls, AI models, providers, export formats and feature names. We may also remove a feature that is obsolete, insecure, unlawful, supplier-restricted or commercially unsustainable. We aim to preserve the service’s overall purpose and will provide reasonable notice of a materially adverse paid change where practicable.

21.7 Completed Orders and future limits

We will not retroactively increase the price or reduce the purchased page cap of an already completed one-off Order. Changes to a Free Plan or future Orders may take effect on notice. Changes to subscription entitlements may take effect at renewal or another disclosed date, subject to mandatory law and any right to cancel before a materially adverse change.

21.8 Security and provider-driven changes

We may replace or disable a provider, model, integration or technical component immediately where continued use would create a security, licensing, sanctions, privacy, safety or legal risk. Where the change materially affects Customer-data recipients or international transfer treatment, applicable privacy or subprocessor notice procedures apply.

21.9 Roadmaps and future statements

Product roadmaps, demonstrations, blog posts and statements about possible future features are informational and do not create a delivery obligation unless included in an accepted Enterprise Order.

22

Security, incidents and responsible disclosure

22.1 Reasonable safeguards

We use reasonable technical and organisational measures appropriate to the nature of the service and information we process. These may include access controls, authentication, logging, encryption in transit, environment separation, dependency management, backup and incident procedures. No internet service is completely secure, and we do not make a certification claim unless it is current, specific and independently supported.

22.2 Your security duties

You must:

• protect passwords, OAuth accounts, API keys, report links and recovery methods;
• use unique credentials and suitable multi-factor authentication where available;
• remove Authorised Users promptly when access is no longer needed;
• avoid entering secrets or regulated data into fields not designed for them;
• verify recipient addresses before sharing Reports or invitations; and
• notify us promptly of suspected compromise, unauthorised access or a security defect.

22.3 Suspicious access

We may require re-authentication, revoke sessions, reset credentials, restrict a login, pause billing actions or send security notices where suspicious activity is detected. If an OAuth provider account is compromised or no longer authorised, revoke the connection with that provider and contact us as needed.

22.4 Security logs

We may retain authentication, billing, crawler, administrative-access, rate-limit, AI-safety and other security logs for a period appropriate to investigation, fraud prevention, compliance and system integrity. These logs may survive account deletion where law or legitimate security need permits.

22.5 Incidents

We will investigate suspected incidents and notify affected Customers or regulators where required by applicable law or an Enterprise commitment. A notice may be delayed where law enforcement, incident containment or reliable fact-finding reasonably requires it. The notification channel may be the account email, Billing contact, Site or a designated status page.

22.6 Vulnerability reporting

Report a suspected vulnerability through the Contact page and clearly mark it as a security report. Include enough information to reproduce the issue safely, but do not access other users’ data, degrade the service, exfiltrate secrets, use social engineering or publish the issue before we have had a reasonable opportunity to investigate. Any published safe- harbour or vulnerability-disclosure policy applies in addition to this clause.

22.7 No unauthorised penetration testing

These Terms do not authorise penetration testing, denial-of-service testing, model extraction, prompt-injection campaigns against other users, credential attacks or testing of production data. Written scope and authorisation are required before any intrusive test.

22.8 Business continuity

We maintain business-continuity and recovery arrangements appropriate to our service, but specific RTO, RPO, disaster-recovery test frequency or restoration commitments apply only where stated in an Enterprise SLA. You remain responsible for retaining your own copies of important Reports and implementation data.

23

Suspension, termination, account deletion and service closure

23.1 Suspension grounds

We may suspend all or part of the service where reasonably necessary because of non-payment, invalid subscription state, fraud, chargeback, unlawful activity, serious or repeated breach, security risk, target-Site complaint, excessive load, sanctions, supplier restriction or a legal requirement. Where possible, we will limit the restriction to the affected feature or Site and provide notice and a reasonable opportunity to remedy the issue.

23.2 Urgent action

We may act without advance notice where delay would risk harm, unauthorised access, data loss, legal non-compliance, service instability or compromise of another person. We may preserve relevant evidence and cooperate with competent authorities.

23.3 Termination by you

You may stop using the Free Plan, cancel a subscription, cease buying PAYG credits or delete the account. Enterprise termination follows the Order. Stopping use alone does not cancel an active subscription; use the Billing controls or contact us. Amounts already due remain payable.

23.4 Termination by ScanMySEO

We may terminate an account for a material breach that is not remedied within a reasonable period after notice, or immediately for serious abuse, fraud, unlawful access, malicious activity, repeated evasion, sanctions or conduct creating material harm. We may also close a dormant Free account after reasonable notice.

23.5 Account deletion consequences

Deletion removes workspace access, Authorised Users, active Site records, Reports, AI history and Customer Inputs from the live service according to the deletion flow and retention schedule. It may be irreversible after the recovery period. Billing, tax, fraud, security, dispute and legal records may be retained. An Enterprise Order may require a return or export process first.

23.6 Recovery period

Unless the deletion screen or law states otherwise, a voluntarily deleted self-service account may be recoverable for up to 30 days. During that period, we may require identity verification. After it ends, active data and unused paid PAYG credits may no longer be recoverable, subject to mandatory law and section 9.7. Backups may persist temporarily but are not a restoration promise.

23.7 Subscription and deletion

The account interface should identify an active Stripe subscription before final deletion. We will take reasonable steps to cancel or require cancellation of that subscription as part of the deletion process so a hidden renewal does not continue. You must review the final billing confirmation and contact us promptly if Stripe still shows an active subscription.

23.8 Effect on Reports and teams

Following termination or deletion, Authorised Users lose access and shared links may be revoked. You should export permitted Reports and complete client handover before closure. We are not responsible for your failure to preserve a copy after clear notice of deletion or expiry.

23.9 Service discontinuation

We may discontinue the service or a material paid product on reasonable notice where practicable. For prepaid, unused PAYG value affected by an ordinary discontinuation unrelated to your serious breach, we will offer a reasonable use period, equivalent replacement value or proportionate refund. Subscription charges after the discontinuation date will not be taken for a service we no longer supply.

23.10 Survival

Provisions that by their nature should survive continue after termination, including accrued payment obligations, confidentiality, intellectual property, report-use restrictions, disclaimers, liability, indemnity, dispute, governing-law, retention and general clauses.

24

Service standard and warranties

24.1 Reasonable care and skill

We will provide the service with reasonable care and skill and substantially in accordance with the applicable Order and these Terms. If we materially fail to do so, contact us with sufficient detail and we will use reasonable efforts to investigate and, where appropriate, repeat the affected service, correct the issue, restore a credit or provide another remedy.

24.2 Your warranties

You represent and warrant that:

• you have authority to accept these Terms and, where applicable, bind the Customer;
• you have the rights and lawful basis required for each Site and Customer Input;
• your instructions, content and use comply with law and these Terms;
• billing, tax and account information you provide is accurate; and
• you will independently review and safely implement any recommendation.

24.3 Disclaimer for business Customers

Except as expressly stated and to the maximum extent permitted by law, the service is provided “as available”. We disclaim implied warranties of merchantability, fitness for a particular purpose, non-infringement, uninterrupted operation, error-free output and achievement of a particular result. We do not warrant third-party systems, target Sites or AI provider output.

24.4 Consumers

The preceding disclaimer does not reduce a consumer’s non-excludable statutory rights, including the right for a digital service to be supplied with reasonable care and skill and to receive applicable remedies where it is not.

25

Liability

25.1 Liability that is not excluded

Nothing in these Terms excludes or limits liability for death or personal injury caused by negligence; fraud or fraudulent misrepresentation; deliberate wrongdoing; breach of a duty that cannot lawfully be limited; or any other liability that applicable law does not permit us to exclude or limit. Nothing limits your obligation to pay valid charges or either party’s rights to seek an injunction for misuse of intellectual property or confidential information.

25.2 Excluded business losses

Subject to clause 25.1, neither party is liable to the other business party for indirect or consequential loss, or for loss of profit, revenue, anticipated savings, business opportunity, contracts, goodwill or reputation, in each case whether direct or indirect, arising from the service or these Terms. ScanMySEO is not liable for the cost of implementing or reversing a recommendation that the Customer failed to verify and test.

25.3 Data and restoration

Subject to clause 25.1, ScanMySEO is not liable to a business Customer for loss or corruption of data to the extent it was caused by the Customer, a target Site, an integration or another third party, or could have been avoided by keeping a reasonable export or backup. Where we are liable for data restoration, our obligation is limited to reasonable efforts to restore from the latest usable backup we maintain under the applicable service, if any.

25.4 General business liability cap

Subject to clauses 25.1, 25.5 and 25.6, ScanMySEO’s aggregate liability to a business Customer arising out of or in connection with all events in any rolling 12-month period is limited to the greater of: US$500 (or the equivalent in the Order currency); and the total fees paid or payable by that Customer to ScanMySEO in the 12 months immediately preceding the first event giving rise to the claim.

25.5 Enhanced cap

ScanMySEO’s aggregate liability to a business Customer for our breach of confidentiality, our infringement of a third party’s intellectual-property rights through the unmodified ScanMySEO platform, or our breach of applicable data-protection obligations is limited to the greater of: US$2,000 (or the equivalent in the Order currency); and 200% of the fees paid or payable by that Customer in the 12 months immediately preceding the first event giving rise to the claim. This enhanced cap does not apply where clause 25.1 requires a higher or unlimited liability.

25.6 Enterprise Orders

An Enterprise Order may replace the caps above with negotiated caps, insurance-backed limits, service credits or exclusions. Unless it expressly does so, the caps in these Terms apply. Service credits are the exclusive remedy for a missed SLA only where the SLA says that they are.

25.7 Allocation of risk

The pricing and availability of ScanMySEO reflect the allocation of risk in these Terms. A business Customer that needs a higher limit, specific insurance, an SLA or a special remedy should agree it in an Enterprise Order before relying on the service for that purpose.

25.8 Consumer loss

If you are a consumer, we are responsible for losses that are a foreseeable result of our breach of these Terms or failure to use reasonable care and skill. We are not responsible for a loss that was not foreseeable, was caused by your unlawful or unreasonable conduct, or is a business loss arising from using a consumer service for trade or professional purposes. Nothing in this clause limits a mandatory consumer remedy.

25.9 Claims relating to third parties

ScanMySEO does not control search engines, AI platforms, payment networks, authentication providers, hosting providers, target Sites or other third parties. Our liability is limited to our own acts and omissions and does not extend to an independent third party’s decision, outage, policy change, content or conduct except where the law makes us responsible.

26

Business Customer indemnity

26.1 Scope

This section applies only where the Customer is acting in the course of business. Subject to section 25, the Customer will indemnify ScanMySEO and its officers and employees against a third-party claim, and reasonable finally awarded damages, settlement and external legal costs, to the extent the claim arises from:

• the Customer’s lack of authority to audit a Site or process client information;
• unlawful crawling, access, security testing, surveillance or data harvesting directed by the Customer;
• Customer Inputs, logos, instructions or report modifications that infringe another person’s rights;
• the Customer’s malicious, deceptive or prohibited use of the service or AI output; or
• the Customer’s material breach of its controller, notice, confidentiality or onward-sharing duties.

26.2 Procedure

We will notify the Customer promptly after becoming aware of a covered claim, allow the Customer reasonable control of the defence and settlement, and provide reasonable cooperation at the Customer’s expense. The Customer may not settle a claim in a way that admits fault by ScanMySEO, imposes a non-financial obligation on us or fails to release us without our prior written consent, not to be unreasonably withheld.

26.3 Reduction

The indemnity is reduced to the extent the claim was caused by ScanMySEO’s breach, negligence, unauthorised modification or failure to follow the Customer’s lawful documented instruction. It does not apply to a consumer.

27

Complaints, disputes, governing law and courts

27.1 Contact us first

Please contact us with the account email, relevant URL, crawl or Order number, dates, the outcome you seek and supporting evidence. We will acknowledge and investigate a complaint within a reasonable period. Billing and security complaints may require identity verification.

27.2 Escalation

If frontline support does not resolve the matter, ask for formal escalation. Each party will try in good faith to resolve the dispute through a person with authority to settle it before starting court proceedings, unless urgent injunctive relief, a limitation deadline or a serious security or legal issue makes that impracticable.

27.3 Mediation and ADR

The parties may agree to mediation or another alternative dispute-resolution process. Unless we expressly identify an approved consumer ADR body in a notice, these Terms do not claim that ScanMySEO is subscribed to a particular ADR scheme. A consumer may have access to a local statutory or court-based dispute route regardless.

27.4 Governing law for businesses

If the Customer is a business, these Terms and any non-contractual obligations arising from them are governed by the law of England and Wales. The courts of England and Wales have exclusive jurisdiction, except that either party may seek urgent protective relief in another competent court.

27.5 Consumers

If you are a consumer, the law of England and Wales applies only to the extent it does not deprive you of mandatory protections in the country where you habitually live. You may bring proceedings in any court available to you under mandatory consumer law, and we may bring proceedings against you only where applicable law permits.

27.6 Regulatory complaints

Privacy complaints may also be made to the competent data-protection authority, including the UK Information Commissioner where applicable. This does not prevent us from asking you to contact us first so we can try to resolve the concern.

28

General contract terms

28.1 Changes to these Terms

We may update these Terms for legal, security, provider, product or operational reasons. We will publish the revised date and version. For a material change affecting an active paid subscription, we will provide reasonable notice by email, account message or another durable method and state when it takes effect. If the change materially disadvantages you, you may cancel before the next affected renewal. A change cannot retroactively rewrite a completed one-off Order or remove a right that has already accrued.

28.2 Acceptance of updates

Where required, we may ask you to accept updated Terms through clickwrap before continuing. Otherwise, continued use after the effective date constitutes acceptance to the extent permitted by law. If you do not agree, stop using the affected service and cancel future renewal before the change takes effect.

28.3 Entire agreement and reliance

For business Customers, these Terms and incorporated documents form the entire agreement about the service and replace prior discussions on that subject. Each party acknowledges that it has not relied on a statement not set out in the agreement, but this does not exclude liability for fraud or fraudulent misrepresentation. A consumer retains rights arising from required pre-contract information and mandatory law.

28.4 Assignment

You may not assign or transfer the agreement without our written consent, except that a business Customer may request assignment as part of a genuine corporate reorganisation or sale of substantially all relevant assets. We may assign the agreement to an affiliate or a successor in connection with a merger, reorganisation or sale, provided this does not reduce mandatory rights and the successor can perform the obligations.

28.5 No partnership or agency

These Terms do not create a partnership, joint venture, employment, fiduciary or agency relationship. Neither party may bind the other except where expressly authorised. An agency Customer remains independent from ScanMySEO when advising its own clients.

28.6 Force majeure

Neither party is liable for delay or failure caused by an event beyond its reasonable control, such as widespread network or cloud failure, power outage, natural disaster, epidemic, war, civil disorder, government action, labour disruption, supplier failure or cyberattack, provided the affected party uses reasonable efforts to mitigate and resumes performance when practicable. This clause does not excuse payment for service already delivered.

28.7 Severability

If a provision is unlawful or unenforceable, it will be modified to the minimum extent needed to make it enforceable or, if that is not possible, removed. The remaining provisions continue.

28.8 Waiver

A delay or failure to enforce a right is not a waiver. A waiver must be clear and applies only to the specific circumstance for which it is given.

28.9 Third-party rights

Except for a permitted assignee or a person expressly protected by an indemnity or liability clause, a person who is not a party has no right to enforce these Terms under the Contracts (Rights of Third Parties) Act 1999. The parties may amend or end the agreement without a third party’s consent.

28.10 Notices

Operational, product, billing and legal notices may be sent to the account or billing email, displayed in the product or posted to the address supplied. You must keep contact details current. A formal notice to ScanMySEO should be sent through the Contact page with “Legal notice” in the subject and, where the matter requires postal service, to the registered office.

28.11 Language

The governing language is English. A translation may be provided for convenience, but the English version prevails to the extent permitted by law. A country-specific supplement may override this rule where mandatory local law requires it.

28.12 Country and sector responsibility

You are responsible for local law and any sector rule applying to your Site or use, including financial services, healthcare, education, children, elections, employment, accessibility, consumer protection, advertising and regulated professional services. We may publish a country-specific supplement that takes priority for Customers in that jurisdiction.

28.13 Direct marketing and cookies

Acceptance of these Terms is not consent to optional marketing. Marketing preferences and evidence of consent or objection are handled separately under the Privacy Policy. Non-essential cookies and analytics are controlled through the Cookie Policy and available preference tools.

28.14 Accessibility

We aim to make the public Site, account interface and core Reports accessible and welcome reports of barriers. An accessibility statement may identify known limitations and contact routes. This commitment does not turn an automated Site audit into an accessibility certification.

28.15 Headings

Headings and the introductory summary are for convenience. They do not change the meaning of the full provisions.