Articles & Guides

Explore our latest articles covering everything from quick SEO wins to advanced technical strategies.

Run a Crawl Now

Unlock Actionable SEO Insights

Discover practical SEO strategies, expert tips, and easy-to-follow guides designed to boost your site’s visibility. Turn your ScanMySEO reports into clear, actionable steps for growth.

Local landing-page relevance for Small Ecommerce Websites: An Implementation Roadmap

Assess Local landing-page relevance for Small Ecommerce Websites, interpret the evidence, choose a practical next action, and verify the result.

• 5 min read

How to Approach small ecommerce catalogue optimisation: A Before-And-After Example for Small Businesses

This process moves a small marketing team from uncertainty about their current setup to executing specific fixes that improve AI search visibility.

• 5 min read

How to prepare your website for AI search

Choose an important page, find missing information and make a useful improvement for your customers.

• 6 min read New!

AI search and AI training: understand your website’s permissions

Understand search access, training preferences and requested visits before changing your website rules.

• 6 min read New!

How to tell whether AI search is bringing people to your website

Keep website fixes, platform appearances, visits and enquiries separate in a useful measurement record.

• 6 min read New!

Hosting, caching and CDN decisions: A Comparison for Marketing Managers

Understanding this interdependence is the first step toward optimizing your site's technical SEO.

• 6 min read

Third-party scripts and total blocking time: A False-Positive Guide for Small Businesses

Understanding what these scripts do and how they contribute to TBT is the first step in diagnosing performance dips.

• 6 min read

How to Approach service-page search intent: An Implementation Roadmap for Small Businesses

Assess How to Approach service-page search intent, interpret the evidence, choose a practical next action, and verify the result.

• 5 min read

How to Approach canonical and duplicate URL control: A Comparison for Small Businesses

For owner-managers of local service websites, technical SEO confusion around canonicalization leads directly to wasted crawl budget and missed visibility.

• 6 min read

Ready to Dive Deeper?

Gain advanced SEO insights and uncover your site’s full potential.

Try ScanMySEO Today

Check Our Latest Insights by Category

performance Articles

Layout shift and unstable page elements for B2B Service Websites: A Before-And-After Example

Layout shift and unstable page elements degrade the user experience on B2B service websites, negatively affecting Core Web Vitals scores.

Hosting, caching and CDN decisions: A Comparison for Marketing Managers

Understanding this interdependence is the first step toward optimizing your site's technical SEO.

The True Cost of performance verification after a fix: A Workflow

However, without a systematic way to confirm that the fix worked and didn't introduce new problems, this investment becomes a gamble.

Budgeting for layout shift and unstable page elements on WordPress Websites

Layout shift occurs when content shifts unexpectedly during page load, frustrating users and signaling poor site stability to search engines.

best practices Articles

How to Approach B2B service-page and resource-centre planning: A Workflow for Small Organisation Websites

For small organization websites, the complexity of B2B content can feel overwhelming, leading to wasted effort.

Duplicate metadata: Calculator Spec for Small Business Sites

For WordPress founders, the challenge lies in systematically identifying these overlaps and applying targeted fixes.

How to Approach agency handoff and developer-ready SEO briefs: A Risk Framework for Small Businesses

This guide provides a risk framework to help you diagnose the brief, prioritize necessary fixes, and confidently manage the handoff process.

The True Cost of plugin and dependency maintenance: A Workflow

SME owners managing service websites often struggle to quantify the hidden operational costs associated with keeping website plugins and dependencies…

content quality Articles

How to Approach building a small-business topic cluster without cannibalisation: A Decision Guide for Ecommerce Websites

For SME owners, this internal competition can dilute SEO authority and confuse search engines about your site's true expertise.

The True Cost of content decay and refresh prioritisation: A False-Positive Guide

The true cost of running a website often feels like an overwhelming, abstract drain on resources.

Search intent mismatch on Owner-Managed Websites

Assess How Small Businesses Should Handle search intent mismatch on Owner-Managed Websites, interpret the evidence, choose a practical next action, and.

Content pruning: Checklist for Ecommerce Category Pages

Audit content pruning with practical checks, interpret the findings, prioritise the next action, and verify the result.

security accessibility Articles

Accessible navigation, labels and forms: A Before-And-After Example for Small Businesses

Inaccessible elements create friction, leading to higher bounce rates and lost sales, which impacts your SEO goals.

Missing Security Headers: Everything You Need to Know and How to Fix Them

Discover why security headers matter and learn simple steps to protect your site from clickjacking, XSS, and more.

Security headers and practical website hygiene: A Before-And-After Example for Small Businesses

Conversely, implementing proper headers builds a foundation of reliability, signaling that your site prioritizes user safety and performance.

How to Approach HTTPS, mixed content and browser trust: A Decision Guide for Ecommerce Websites

When these signals are weak or broken, they erode user trust, which in turn impacts conversion rates and organic visibility.

user experience Articles

Above-the-fold clarity: Risk Framework for Content Sites

Above-the-fold clarity is not just an aesthetic choice; it is the mechanism by which users and search engines first assess a content page's relevance.

HTML Breadcrumbs: Simple Steps to Guide Users and Improve SEO

Boost your site's user navigation and SEO with a quick guide on HTML breadcrumbs.

Too Many Navigation Links: Why They Hurt More Than Help

Does your website's nav bar have link overload? Here's how to fix it.

Intrusive Popups: Why They Harm Your SEO and How to Tame Them

A guide to avoiding intrusive popups so you don’t risk a Google penalty

What to Expect in These Articles

Our articles are crafted to give you clear, practical guidance on fixing SEO issues identified in your ScanMySEO reports. Each article includes step-by-step solutions, real-world examples, quick tips for immediate improvements, and best practices to help you understand and resolve problems quickly, enhancing your website’s performance and visibility.

Guidance to Support your SEO Reports

Each ScanMySEO report identifies specific areas for improvement on your site. Our articles provide deeper explanations and detailed, step-by-step guidance on how to resolve these issues effectively. Use the articles to clarify technical recommendations, understand why fixes matter, and quickly implement solutions to enhance your SEO performance.

Get the Most from ScanMySEO

Unlock deeper insights and powerful features.

Explore Our Pricing Plans